What is the History of the Chevrolet Silverado?
Chevrolet has been in the truck making business since 1917. Their trucks didn’t become popular retail-wise, however, until the 1960’s. It was during this time that the factory struck gold when they begin producing and selling a full-size truck known as the C/K. The C/K is widely considered to be the forefather of today’s Silverado.
Silverado was originally just a trim level in the C/K lineup until 1999 when Chevrolet rebranded their full size truck with the Silverado moniker. The 1999 Silverado was released in three body styles: regular cab, extended cab, and four door crew cab.
Ever since its initial launch, the Silverado has remained one of the top selling full size trucks in the North American market. In recent years, Chevrolet has focused on improving fuel efficiency and safety technology in the truck. With improvements like these, the Silverado is poised to reach new sales heights in the future.